You become a "self-publisher" by
taking your material (book, manual, report, newsletter, etc.)
and by-passing all the middlemen. You by-pass the middlemen by
going directly to a printer and handling all the marketing and
distribution of the product yourself.
As a self-publisher you invest
your talent, time, energy and money. The benefits you receive
are complete control over your product and all the profits!
Here is a condensed version of
10 good reasons why you should self-publish:
1) Self publishing maybe the only
way to get published. With thousands upon thousands of manuscripts,
etc. being sent to publishers continually, you may not be
able to get anyone to even look at your idea. Selfpublishing
may be your only solution.
2) As a self-publisher you
get to keep all of the profits from your sales. Why accept
4%-6% in royalties from a publishing company when you can have
it all!
3) You have absolute marketing
and editing control when you self- publish. According to
Writer's Digest poll, 60% of the big publishing firms do the
final editing; 23% select the final title; 20% will not even
consult an author on the cover design, and 37% do not involve
authors in promoting their own material.
4) Major publishers may receive
up to several hundred manuscripts a week. Unless the have
already published your work, the odds they will even look at
your material aren't very high.
5) When you self-publish you
are in control every step of the way. By depending on another
publisher to make things happen for you, you take the chance
of never getting anywhere.
6) By Selfpublishing you gain
the perspective of being able to see the complete marketing
picture from a publisher's point of view.
7) Even if a publisher did accept
your work, it would take an average of 18 more months before
the first copy reached the market place. Selfpublishing will
save you valuable time. Especially if you can't
afford to miss a market that can quickly pass by.
8) Waiting for a letter from a
publisher that never comes can be frustrating and embarrassing.
Selfpublishing eliminates the waiting and wondering.
9) When you self-publish and get
more directly involved in marketing you will obtain a more total
business picture.
10) As a self-publisher you will
receive more business tax advantages.
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